How to sell free trial passes
Set price = $0, enable ticketing, and you've got a trial-pass funnel that captures leads.
Last updated 25 April 2026
Free trials are a $0 product with ticketing enabled. They convert curious browsers into in-person visits.
Steps
- Owner Portal β Products β Create product
- Pick One-time purchase type
- Set Price to
0(literal zero) - Title: "Free trial class" / "7-day pass" / etc.
- Toggle Issue tickets to on
- Set Expiry days (e.g. 14 days from purchase)
- Publish
What happens at checkout
- Buyer enters name + email (no card collected for $0)
- They get a ticket email with QR + short code, same as paid products
- You see them in Customer Orders + Ticket Hub
Why ticketing matters for free trials
- You gate access at the door (only people who claimed get in)
- You measure conversion (claimed β showed up β became member)
- You email follow-up ("How was your trial? Want to join?")
Stripe Connect
Not required for $0 products. You can sell free trials before completing Stripe onboarding.
Trial fraud: there's no automated duplicate-email detection. If you see the same person claiming multiple trials with different emails, void their tickets via Ticket Hub β Revoke.